05.11.2022, 21:39
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Become A Digital Marketing Advertising Specialist
Last updated 6/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 26.75 GB | Duration: 28h 22m
Learn Facebook Ads, Google Ads (AdWords), YouTube Ads, Instagram Ads & More to Get More Website Visitors, Leads & Sales.
What you'll learn
Sales Psychology
Facebook Ads
Facebook Messenger Ads
Facebook E-Commerce Ads
Google Ads (Former Google AdWords)
YouTube Ads
Instagram Ads
Pinterest Ads
LinkedIn Ads
Twitter Ads
Quora Ads
Copywriting
Requirements
No Knowledge Required.
A Computer with Internet Connection.
Description
Let's Build a Successful Digital Marketing Advertising Strategy Together, Step by Step!In the Become a Digital Marketing Advertising Specialist Course you'll learn to create effective ads for your business & career to grow, on the 8 biggest platforms online.- You'll learn step by step how to create ads that people will click, we'll talk phycology behind "what makes people click". Whether your goal is to get more traffic to a website, get more leads for a business or more sales - this course is for you! This is a 100 % Practical Course - Get Ready For Real-Time Hands-On Experience From The First Lecture!- After This Course, You'll Be Able ToWork as a successful Digital Advertising Freelancer.Get Hired as a Digital Advertising Expert.Grow Your Business & Career.- What You Will Master Inside This CourseFacebook AdsGoogle Ads (Former Google AdWords)Sales PsychologyFacebook AdsYouTube AdsInstagram AdsPinterest AdsLinkedin AdsTwitter AdsQuora AdsThe Course includes Articles, Templates & Tools That'll Optimize Your Digital Advertising!The majority of the tools in this Course are for FREE and will give you instant results. The paid tools are only the very BEST.Who Is The Target Audience?People Wanting to Become a Top Freelancer.Website Owners Who Want to Increase Web Traffic, Conversions, and Sales.Business Owners Who Want to Use Digital Advertising to Grow their Business.Anyone Who Wants to Master Digital Advertising.Anyone Struggling to Get Traffic and Sales.If You're New In Business & Want to Advertise Effectively.Anyone Looking to Start a Career in The Digital Advertising Space.Anyone Who Wants to Build a Brand and a Fan Base Using Advertising.Someone with a job who wants to create their own business on the side.See You Inside The Become a Digital Marketing Advertising Specialist course!Love Robin & Jesper
Overview
Section 1: Introduction
Lecture 1 What Is Digital Advertising
Lecture 2 Why Digital Advertising Works
Lecture 3 Facebook Ads vs Google Ads
Lecture 4 How To Get Attention On Social Media
Section 2: Facebook Ads
Lecture 5 Facebook Ads Explained
Lecture 6 Getting Started
Lecture 7 Facebook Ads Objectives
Lecture 8 Facebook Ads Structure
Lecture 9 Locations & Demographics
Lecture 10 Detailed Targeting
Lecture 11 Languages
Lecture 12 Connections
Lecture 13 Placements
Lecture 14 Specific Mobile Devices & Operating Systems
Lecture 15 Optimization for Ad Delivery
Lecture 16 Cost Control
Lecture 17 Budget & Schedule
Lecture 18 Delivery Type
Lecture 19 Format
Lecture 20 Add an Instant Experience
Lecture 21 Media
Lecture 22 Multiple Placements
Lecture 23 Text & Links
Lecture 24 Build a URL Parameter
Lecture 25 Facebook Pixel
Lecture 26 Review
Lecture 27 Overview 1
Lecture 28 Overview 2
Lecture 29 View Charts
Lecture 30 Quick Editing
Lecture 31 Quick Creation
Lecture 32 A/B Test
Lecture 33 Campaign Tags
Lecture 34 Rules
Lecture 35 Breakdown
Lecture 36 Reports
Lecture 37 Bulk Manage
Lecture 38 Business Manager
Lecture 39 Audiences Explained
Lecture 40 Audience Insights
Lecture 41 Website Custom Audience
Lecture 42 Email Custom Audience
Lecture 43 Video Custom Audience
Lecture 44 Instagram Custom Audience
Lecture 45 Lead Form Custom Audience
Lecture 46 Events Custom Audience
Lecture 47 Facebook Page Custom Audience
Lecture 48 Shopping Custom Audience
Lecture 49 Lookalike Audience
Lecture 50 How to Use Audiences
Lecture 51 Creative Hub
Lecture 52 Conversion Ads
Lecture 53 Video Ads
Lecture 54 Lead Generation Ads
Lecture 55 Offer Ads
Lecture 56 Local Awareness Ads
Lecture 57 Messenger Ads
Lecture 58 Catalog Sales Setup
Lecture 59 Catalog Sales Ads
Section 3: Google Ads
Lecture 60 New Users Info
Lecture 61 How to Use This Course
Lecture 62 Set Up Your Google Ads Account
Lecture 63 Google Ads Structure
Lecture 64 Networks
Lecture 65 Campaign Start & End Dates
Lecture 66 Campaign URL Options
Lecture 67 Dynamic Search Ads
Lecture 68 Location Targeting
Lecture 69 Languages
Lecture 70 Audiences: Types
Lecture 71 Audiences: Targeting
Lecture 72 Budget
Lecture 73 Bidding
Lecture 74 Automated Bid Strategies
Lecture 75 Manual CPC
Lecture 76 Ad Formulas
Lecture 77 Ad Schedule
Lecture 78 Ad Rotation
Lecture 79 Sitelink Extensions
Lecture 80 Callout Extensions
Lecture 81 Call Extensions
Lecture 82 Structured Snippet Extensions
Lecture 83 App Extensions
Lecture 84 Lead Form Extension
Lecture 85 Message Extensions
Lecture 86 Promotion Extensions
Lecture 87 Price Extensions
Lecture 88 Location Extensions
Lecture 89 Ad Groups Structure
Lecture 90 Set Up Your Ad Group
Lecture 91 Ads Rules
Lecture 92 Successful Text Ads Principles
Lecture 93 Set Up Your Text Ad
Lecture 94 Review Process Shortcut
Lecture 95 Billing
Lecture 96 Dashboard
Lecture 97 Conversion Tracking
Lecture 98 Generate Website Conversion Tracking Code
Lecture 99 Install Global Site Tag
Lecture 100 Install Website Conversion Tracking
Lecture 101 Understanding Keywords
Lecture 102 Keyword Research
Lecture 103 Keyword Planning
Lecture 104 Keyword Organising
Lecture 105 Keyword Match Types
Lecture 106 Negative Keywords
Lecture 107 Finding & Listing Negative Keywords Part 1
Lecture 108 Finding & Listing Negative Keywords Part 2
Lecture 109 Keyword Research - Finding Keywords
Lecture 110 Keyword Research - Finding Keywords Part 2
Lecture 111 Keyword Research - Finding Competitors Keywords
Lecture 112 Keyword Planning - Using the Buyer's Funnel
Lecture 113 Keyword Planning - Volume & Costs Estimates
Lecture 114 Keyword Organising - Finding Themes & Wrapping
Lecture 115 Calculate Your Max CPC Bid
Lecture 116 Quality Score
Lecture 117 Ad Rank
Lecture 118 Manage Multiple Accounts (MCC)
Lecture 119 Split Testing
Lecture 120 Remarketing
Lecture 121 Final Words
Section 4: Sales Psychology
Lecture 122 Reciprocity
Lecture 123 Curiosity
Lecture 124 Scarcity
Lecture 125 Social Proof
Lecture 126 Buyer Persona
Section 5: Instagram Ads
Lecture 127 Instagram Ads Explained
Lecture 128 Set Up Your Advertising Account
Lecture 129 Promote Post Ad
Lecture 130 Instagram Feed Ad - Campaign
Lecture 131 Instagram Feed Ad - Ad Set
Lecture 132 Instagram Feed Ad - Ad
Lecture 133 Instagram Stories Ad
Lecture 134 Instagram Ads Assignment
Section 6: YouTube Ads
Lecture 135 Why Use Video Ads?
Lecture 136 Connect Google Ads & YouTube
Lecture 137 Starting Our Video Ad Campaign
Lecture 138 Video Ad Formats
Lecture 139 Bidding Strategy
Lecture 140 Delivery Method
Lecture 141 Networks
Lecture 142 Inventory Type
Lecture 143 Excluded Contents, Types & Labels
Lecture 144 Selective Optimisation
Lecture 145 Frequency Capping
Lecture 146 YouTube Keywords
Lecture 147 Topics
Lecture 148 Placements
Lecture 149 Bidding
Lecture 150 Set Up Video Ad
Lecture 151 Companion Banner
Lecture 152 Discovery Ad
Lecture 153 Improve Profits Strategy
Section 7: Pinterest Marketing
Lecture 154 Why Pinterest Ads Work
Lecture 155 Set Campaign
Lecture 156 Set Ad Group
Lecture 157 Set Ad Pin
Section 8: LinkedIn Marketing
Lecture 158 Advertising on LinkedIn
Lecture 159 Set Content & Audience
Lecture 160 Set Budget & Schedule
Section 9: Quora Marketing
Lecture 161 Set Campaign
Lecture 162 Set Ad Set
Lecture 163 Create Ad & Dashboard
Section 10: Twitter Marketing
Lecture 164 Set Campaign
Lecture 165 Set Ad Group
Lecture 166 Dashboard
Section 11: Copywriting
Lecture 167 What is Copywriting
Lecture 168 Benefits vs Features
Lecture 169 Know What You're Selling
Lecture 170 Know Who You're Selling To
Lecture 171 3 Keys to Sell Anything
Lecture 172 Writing Personalities
Lecture 173 It's Never Time or Money
Lecture 174 Headlines
Lecture 175 Subheads
Lecture 176 Use Persuasion
Lecture 177 Use Power Words
Lecture 178 The Steps To a Perfect Story
Lecture 179 The AIDA Model
Lecture 180 Remove Writer's Block
Lecture 181 Call-To-Action
Lecture 182 How To Call-To-Action
Lecture 183 Recap
Section 12: Bonus Lecture
Lecture 184 Bonus Lecture
You Who Wants to Master Digital Advertising From Scratch.,Freelancers Looking For The Full Packet Within Digital Advertising.,Anyone Looking to Start a Career in Digital Advertising.,Anyone Struggling to Get Website Traffic, Leads & Sales.,Someone With a Job Wanting to Create Their Own Business on The Side.,If You're New In Business & Want to Advertise Effectively.
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