03.08.2021, 13:31
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SaaS Marketing, Metrics for Managers and Founders
Published 7/2021
Duration: 6h 41m | Video: .MP4, 1280x720 30 fps | Audio: AAC, 44.1 kHz, 2ch | Size: 5.04 GB
Genre: eLearning | Language: English
Comprehensive Course on Software as a Service(SaaS) Metrics: ARR, Churn, Retention, LTV, CAC, Unit Economics
What you'll learn:
What is saas
Difference between IAAS PAAS SAAS
SAAS business model
SAAS Marketing Metrics
SAAS Metrics like CAC, CLV, LTV, NPS, ARPU, Unit economics, Retension
SAAS Pricing Models, Strategies, and Examples
Freemium SAAS Strategy and Companies
Pay as You go SAAS business Model - Amazon AWS and Microsoft Azure
SAAS Affiliate Business Model and Programs
SAAS Tiered pricing? | Benefits and Best Practices
Startup SAAS Lead Generation
Top SAAS Startups
how to build a saas app
SAAS in Cloud Computing with example
Benefits of Saas (Software as a Service)
Types of SAAS Product and Companies
Calculate Customer Lifetime Value in SaaS
SaaS project management software
Requirements:
Basic Understanding about Software as a Service
A hungry Mindset to learn new things
Description:
Building a Software as a Service (SAAS) company is always hard.
So this course will make it easy for you.
This course is specially designed for SAAS Product Managers and Startup Founder. It will help you understand important SAAS Marketing and Growth Metrics like CAC, CLV, LTV, Churn, NPS, and KPI's Growth Retention, ARR that a founder and a product manager should track.
By the end of this course, you will have a good understanding of
Module 1 SAAS Basics
What is SaaS (Software as a Service)?
History of SaaS
Why SaaS Future is exciting
What are the Benefits of SaaS?
Difference between IaaS PaaS SaaS
SaaS Use Case for E-commerce
Building Headless e-commerce with SaaS
Various Categories of Startup
Types of SaaS Products and Companies
Why SaaS is so Exciting for Investors
Module 2 SAAS Business model Innovation
SAAS Essentials
Software as a Service Business Model Introduction
SAAS Business model innovation
Customer Segmentation in SAAS
Targeting Enterprises as a SAAS Start-up
Module 3 SAAS Business model
Types of SAAS business model
SAAS Subscription Model Example
SAAS Pricing Models, Strategies, and Examples
Pay as You go business Model - Amazon AWS and Microsoft Azure
What is Tiered pricing? | Benefits and Best Practices
Pay Per User Pricing - Click up and Jira
Freemium SAAS Strategy and Companies
SAAS Affiliate Business Model and Programs
Module 4 SAAS Marketing and Growth Metrics
SaaS Growth Introduction
Unique visitors and Signups for SaaS
B2B SaaS Leads
Customer Acquisition Cost (CAC)
Monthly reoccurring revenue
Retention Rate and Cohorts in SaaS
SaaS Churn
Customer Lifetime Value in SaaS
Unit Economics in SaaS
Net dollar Retention in SaaS
Module 5 Shopify SaaS Case Study
Shopify vs Amazon Business model
Shopify Drop-shipping business model
Shopify Flywheel and Growth loop
Shopify Revenue channels
Why it's hard to replace Shopify
Shopify Vs Magento Vs Woo-commerce
Shopify Growth Wheel
FAANG T-Algorithm Framework
T-algorithm framework for Shopify
Who this course is for:
Product Managers looking to scale their SAAS startup to Million dollar
Entrepreneurs who wanted to build their software empire
Managers who is doing Sales in a Software as a service company
Marketing Executive in a SAAS company
Homepage
Code:
https://www.udemy.com/course/saas-marketing-metrics/
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