Personal Branding Masterclass The Complete Branding Course

[mitsumi]

Last updated 11/2017
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 331.45 MB | Duration: 0h 47m

​Understand your competitive edge that will set you apart from the rest and make your customers fall in love with you.​

What you'll learn
How to be the first person your customers think of -- and sell more
How to build a public-facing brand
How to identify and take action on your goals
How to use your brand to get ahead of the competition
How to build a compelling personal brand in three crucial steps
Requirements
You should be able to use a computer at a basic level
You should have an open mind to your brand's potential
Description
This course will teach you how to build an incredible personal brand in a few easy, actionable steps. You'll learn how to position your brand for success, beat your competitors with savvy research tactics, and end up with beautiful visual brand that you can sum up in a few words. Whether you're building a personal brand from scratch, or improving one that already exists, this course is designed just for you. Any novice or pro and learn a lot of useful strategies from this course.
Overview
Section 1: Introduction
Lecture 1 Meet your instructor
Section 2: Getting started
Lecture 2 Make a positive first impression
Lecture 3 Prioritize needs over wants
Lecture 4 Clarify your value
Lecture 5 Be consistent
Section 3: Taking inventory
Lecture 6 Set goals versus actions
Lecture 7 Identify your audience
Lecture 8 Make realistic goals
Section 4: Refining your positioning
Lecture 9 Find your competitive edge
Lecture 10 Write your brand sentence
Lecture 11 Develop your aesthetic
Section 5: Defining your visuals
Lecture 12 Find inspiration on Behance
Lecture 13 Plan mood board direction
Lecture 14 Compile a mood board
Section 6: Looking ahead
Lecture 15 Discover your brand heroes
Lecture 16 Research your competition
Lecture 17 Understand the branding process
Lecture 18 Final thoughts on personal branding
Anyone looking to build a strong personal brand,Anyone looking to understand their competitive edge,Anyone looking to stand out from their industry competitors



Download link

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